What is the difference between SEO/SEM/PPC?

With so many acronyms floating around in the digital world, your head might be spinning in an effort to get a grip on all of it. What do they mean? Are they important? Do

Backlinks – How To Get Them

Backlinks Backlinks: What They Are And How To Get Them   If you’re dipping your toes into SEO for the first time, you may have heard the term “backlinks” bandied about – how important

What is Meta Data?

What is Metadata?   To put it into the simplest terms possible, metadata is, essentially, data that describes other data. Every piece of content, every item, every image on the web has a cache