Negative SEO Part I

Negative SEO Part I: key concepts and myths   We decided to create this 4-part article on negative SEO after our own site was hit by a negative SEO campaign for the 3rd time

SEO Myths

Top SEO myths exposed   SEO is fraught with misconceptions as to what it can and cannot do. Is it the magic potion that can take your website to the top of the SERPs?

Tracking Google’s Algorithm

Tools to Help You Track Google Algorithm Updates   Google’s algorithm updates seem to come fast and furious these days – so much so, in fact, that it might be hard to keep it

Houston SEO Expert

Houston SEO Experts   Houston is a world-class city with a lot going on in just about every way that counts: great food, amazing culture, diversity, vibrant tourism, the country’s top medical facilities, and

What is the difference between SEO/SEM/PPC?

With so many acronyms floating around in the digital world, your head might be spinning in an effort to get a grip on all of it. What do they mean? Are they important? Do

Is your website generating enough leads for your business?

Is your website generating enough leads for your business? Ten reasons why you might be struggling (and how we can help)   Optimizing your website for conversions is something we all, as business owners,

How to Track the Performance of your Content Marketing Strategy with SEO

How to Track the Performance of your Content Marketing Strategy with SEO    SEO and content marketing go hand-in-hand. The link between the two is symbiotic, in a way; content drives SEO success, and

What is Schema Markup?

What is Schema Markup?   Schema markup is a form of search engine optimization (SEO) that is both very powerful and widely underutilized. Essentially, it is an extra bit of vocabulary that helps the

Backlinks – How To Get Them

Backlinks Backlinks: What They Are And How To Get Them   If you’re dipping your toes into SEO for the first time, you may have heard the term “backlinks” bandied about – how important

What is Meta Data?

What is Metadata?   To put it into the simplest terms possible, metadata is, essentially, data that describes other data. Every piece of content, every item, every image on the web has a cache
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